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Cinedigm Stoked About ‘God’s Not Dead’ Disc Sales

12 Aug, 2014
By: John Latchem

gndCinedigm Entertainment is touting a heavenly reception at retail for the home entertainment release of God’s Not Dead. Cinedigm president Bill Sondheim reported that first-week Blu-ray and DVD sellthrough of the faith-based title exceeded 50%, equating to about 300,000 units sold.

The Pure Flix film, which was released on disc Aug. 5, earned $60.8 million at the U.S. box office on a budget of $2 million.

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Coming to a TV Near You: Dove Movie Channel


(How to Train Your Dragon 2 received 5 Dove seals and could potentially be featured on the new Dove Channel.)

Founded in 1991, the nonprofit organization Dove Foundation as been dedicated to encouraging Hollywood to create family-friendly products. Movies and books are regularly screened by Dove and only those that are more or less “safe” for the family earn the coveted Dove seal of approval.

Just last month, it was announced that Dove would begin a partnership with Cinedigm to provide an over-the-top (OTT) digital subscription streaming service which will be widely accessible to consumers via the web, set top boxes, gaming consoles, and connected TVs.

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Faith-Based Content on the Rise

FaithBased[1]When the Christian-themed indie film God’s Not Dead pulled in $8.6 million from just 780 theaters during its opening weekend in late March, many in the industry were surprised.

Not Michael Scott, managing partner of Pure Flix Entertainment, which produced the film (for around $2 million).

“Christian-themed films have always had a strong niche, and as faith-based entertainment hits the mainstream market in larger scales, the mass media is starting to pay more attention,” Scott said. “We were confident God’s Not Dead would do well, yet [it] performed better than we imagined ($49 million at the box office as of April 23). We’re humbled by its success and grateful to see how Hollywood has responded.”

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MLive: July 12, 2012 – What to do when the MPAA ratings fail you

Mlive

What to do when the MPAA ratings fail you Reprinted from MLive – Published: Thursday, July 12, 2012, 10:19 AM By John Serba | [email protected] MLive.com Courtesy photo A scene from the PG-rated “Katy Perry: Part of Me.” This topic comes up every so often: how the Motion Picture Association of America’s ratings system is […]

LA Times: June 28, 2012 – Group says family films more likely to turn a profit

LATime

Christian group says family films more likely to turn a profit Scene from the PG-rated ‘Madagascar 3: Europe’s Most Wanted’ (DreamWorks Animation / June 26, 2012) By John Horn Reprinted from the LA Times -June 28, 2012   A quick look at the box-office returns of “Madagascar 3: Europe’s Most Wanted” ($163.4 million domestically since June 8) […]

Variety.com: June 21, 2012 – “Kid pics make B.O. pop”

FAITH_madag

http://www.variety.com/article/VR1118055639?refCatId=13 Reprinted from Variety.com Kid pics make B.O. pop Family-friendly pics do not just appeal to moviegoers’ values. According to a report, they also boost the bottom line. The Dove Foundation’s Film Profitability Study of 2012 examines the relationship between movies’ MPAA ratings and profits. The findings indicate that although PG-13 movies make up an […]

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Oregon Faith Report: September 14,2009 – “Family Films are Killing R-rated Movies”

The summer blockbusters are over and the box office results are in — family friendly films are killing R-rated movies in the pocketbook.   Only one Rated-R film, The Hangover, made the top 10 box office list.  The next highest grossing Rated-R film, The Watchmen, came in at a distant #18 on the list.  The money gap comes at a time when Hollywood is undergoing historic changes which may alter the movies we see in the future.   The top 10 movie profits of 2009 so far;

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The Patriot: February 24, 2009 – “Really Reviewing the Movies”

As we all breathe a collective sigh of relief that we made it through yet another super-hyped year of the Academy Awards in which Hollywood gushes over Hollywood, saturating themselves with honors and praise galore, many parents are still wondering: But what about my kids? Where are the films that encourage them to strive for what is highest and best in life?

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Video Business: February 16, 2009 – “Dove Unveils New Initiatives”

Foundation offers more programs for retailers, consumers By Robyn McCloskey — Video Business, 2/16/2009 The Dove Foundation (dove.org), the 19-year-old Grand Rapids, Mich.-based nonprofit that reviews movies and DVDs and awards its seal to those deemed suitable for family viewing, is unveiling several new initiatives that will likely increase recognition of the Dove seal as […]